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This web site horse-e-gifts.com states the following, "If youre a horse lover or have a friend who is, youve come to." Our analyzers noticed that the website also stated " The right place for affordable, fun, and functional equine gifts." The Website also said " Horse e Gifts dedicates this site to the inexplicable connection between horse and human. We believe this deep companionship is an inspirational bond that never leaves . We hope you find the perfect horse gifts while youre here. If you are looking for an item not found on our site. And well try to find it for you. Enjoy your visit! Website designed by Arroyo Webworks." The website's header had horse gifts as the most important optimized keyword. It is followed by books, jewelry, and apparel which isn't as highly ranked as horse gifts. The next words horse-e-gifts.com used was novelty. toys was included but will not be understood by web crawlers.